DELIVERING A HIGH-QUALITY CONTAINER DEPENDS HEAVILY ON UNDERSTANDING THE REQUIREMENTS OF THE CUSTOMER AND THE END USER OF THE CONTAINER. IT INVOLVES A COMPLETE UNDERSTANDING OF THE PRODUCT'S PERFORMANCE REQUIREMENTS FROM WHEN IT IS PACKAGED THROUGH THE DISTRIBUTION CYCLE, INCLUDING CONSUMER USE AND RECYCLING. THIS TOTAL TIME CYCLE BECOMES THE BASIS FOR THE DESIGN AND SUBSEQUENTLY THE TESTING FOR THE CONTAINER. THIS PAPER LOOKS AT CUSTOMER REQUIREMENTS, CRITICAL ELEMENTS OF THE CONTAINER, AND THE MANY FACTORS MAKING THE CONTAINER MEET THE CUSTOMERS REQUIREMENTS. THESE REQUIREMENTS MUST BE REFLECTED IN THE TEST METHODS DURING THE PRODUCTION OF THE CONTAINER. CLOROX HAS BEEN SOLD IN PLASTIC BOTTLES SINCE 1965. CLOROX HAS FOUR SELF-MANUFACTURING SITES FOR BOTTLES.